Entrepreneurs and small business marketers love our Internet marketing classes because of our straightforward, hands-on conversational approach. We’re not a bunch of marketers trying to get you to do things the way we do it; we’re real-life entrepreneurs marketing our businesses like you. We’ll help you understand what the leading online marketing tools do, why you want to use them, and how to get the most out of them. And we back up our Internet Marketing course with an unconditional money-back guarantee.

Introduction

• An overview of New Media and Your Small Business

Part 1: Know Your Market.

• See the Big Picture using Google tools
• How to ask a question, get responses and take appropriate action

Part 2: Create a Buzz!

• Content Marketing: Your foundation for everything else
• Sourcing Your Brand Identity
• Brand Identity: beyond initial design
• Creating Your Website with WordPress
• Search Engine Optimization
• Site Optimization and conversion

Part 3: Get Customers.

• A Holistic Approach to Online Marketing
• Blogging for Business
• Facebook for Business
• Get Going With Twitter
• YouTube and video

Part 4: Get More Customers!

• Public Relations & the Killer Press Release
• Email Marketing
• Conducting Teleclasses
• Podcasting Basics
• Web Conferencing

Tip: Free Marketing Made Easy online marketing courses are best understood as a system. Like pieces of a jigsaw puzzle, everything in the Core Program is inter-related. Most people put together the edges of a puzzle first in order to establish their framework, and that is how we recommend you approach this course. In our case, the ‘edges’ are the audio CDs that put everything into context for you. So we strongly encourage you to listen to the entire audio series sequentially before getting into the videos and workbooks.

From there you’ll be in great shape to maximize your learning from each segment. That said, if you can’t wait to jump right into one section then go for it. But please, make sure you listen to all of the audio before you begin implementing anything. After all, we’re not just training you to do what marketers do, but also to think the way that expert Internet marketers think. This simple understanding could save you a lot of time and redundant effort in the long run.

If you need help along the way:

The great news is that we’re going to show you lots of things that can really enhance your company’s visibility (and sales) in just a little time.  You will get a ton of great ideas and support from the online marketing courses included in our Core Program. But pace yourself! Take one step at a time and make sure that you complete each step before moving on. If you need help anywhere along the way then please contact the team at Free Marketing Made Easy, reach out to any of our individual subject matter experts or consider signing up for our Mastermind Class or 1-On-1 Coaching.