Archive for 'Free Marketing Made Easy blog'

7 No Brainer Ways to Repurpose Your Expertise and Excellence

Today’s post is brought to you by Melissa Galt, who was recently recognized by Forbes Magazine as being the 11th most influential Woman Entrepreneur on Twitter. Melissa and I just competed a podcast introducing her B.E.A.M. method method for increasing your profitable time, defining your target market, selling benefits vs. selling features and creating & [...]

Adding a “Rate Us” button is free and easy

What’s the difference between these two pictures?

You got it – the “Rate Us” feature wasn’t apparent in the first image. But after installing the simple code (it’s literally a copy and paste) from RatePoint, we can automatically encourage our Social Media Fast Start customers to give us their feedback about the series.
How cool is that???
You [...]

How to tell EXACTLY where you should be marketing

If you’ve already watched our Social Media Fast Start series…
…you’ll remember how I walked you through the steps of following and engaging with LinkedIn and Facebook Groups. I also showed you how to start building an active online community by participating in other people’s blogs, listening on Twitter, etc.
If you haven’t already watched the series, [...]

…and the #1 Reason to Have a Facebook Page is…

I’m looking for TCB Removal Services in Stone Mountain, GA. So I try a Google search and get this result:

There’s something very important that you should notice here: TCB Removal Services’ homepage doesn’t appear on the first page results. I’m not trying to pick on them (in fact, some of the reviews of their company [...]

What’s your “breakthrough” message?

I heard a fascinating question at a recent Meetup* event celebrating Seth Godin’s newest book, Linchpin.
During a conversation about information overload and what marketers can do to get their message through, one of the participants asked me:
“How do you break through the clutter and get someone to BUY your program.”
She wasn’t talking about Free Marketing [...]

When a free online calendar is actually a marketing tool…

Reaching out to a new colleague today (@coachlaura – a social media trainer) I discovered a very cool, free new cool.
Tungle.me is a free, simple to use but powerful online calendar system. Why would I call it a marketing tool? Because you can embed it into your website and let clients book time with you [...]

#Entrepreneurs: We’ll give your small business a complete Internet Marketing Program – for FREE

We are excited about continuing our launch with another limited offer: from Monday thru Friday May 10-14 we are giving away one complete Core Program (valued at $499) each day for 5 days.
Prizes will be randomly awarded to people who do any of the following:

Join our Facebook page
Follow us on twitter and Retweet (which is [...]

Get People to Click: we did, and you can too

If you have been following us for a little while, you know that Free Marketing Made Easy launched earlier this week. There are all sorts of things I can (and will) share about ‘what’s working’ for us right now; you can borrow from our successes and try some of them for your own business.
To start, [...]

How did I get into Inc. Magazine (and what does it mean to you)?

The picture below shows pages 16-17 of Inc. Magazine’s May 2010 issue. Though it may be hard for you to see from this image, the top left article on page 17 is titled “A Cash Register That Tweets.” Beneath that headline is my quote about the application, which I originally posted to the magazine’s blog.
Max [...]

3-2-1…launch!

//

Launch Savings:
For five days, from May 3-7, we will offer 50% off on all of our products and services.
Consider the savings:

Click here for additional product and ordering information.

For more information about our program, watch the Free Marketing Method video here.
Sample Introduction:
Hi ____________,
I just found out about a great Internet Marketing program. Since it was [...]

Saving the World…one entrepreneur at a time

The movie says it better than I ever could…

What do you think?
Want to make your own version? Do it right here. Have fun!

Email Your Blog (and don’t forget the link)

There are lots of things you can do with your blog:

The obvious one is to post it to your site and include RSS links so readers can receive new updates automatically.
Another way to distribute it in audio format, like some of the samples we’ve published on iTunes recently.
You can also create video blog entries, like [...]

Open a New Window – how to configure your links

Here’s a tip that will help you keep visitors on your site and more engaged for a lot longer. When setting up links within your site, follow this rule of thumb:
Internal links, leading elsewhere within your site should usually be set to open in the same tab or window. For example, if you click this [...]

So you want to make a podcast…

I had a great time recording a podcast yesterday with the folks from Grasshopper, who’s Virtual Phone System is a must-have for any entrepreneur.
How much fun? Take a peek behind the scenes, where I show you how easy it is to make your own podcasts and videos. We’ll get the podcast edited and posted asap.

Blog as if Everyone’s Reading

Surely you’ve heard the expression “Dance as if Nobody’s Watching.” In my case that’s probably good advice. My wife is the dancer in our family – I’m not so graceful.
But I blog pretty well. And I am an active conversationalist. So recently I’ve taken up the topic “What To Do When Nobody Says Anything Meaningful.” [...]

Confessions of an Internet Marketer, Part 2

Maybe I’m in denial.
Maybe I just don’t get it.
There are apparently quite a few traditional Internet marketers who might agree on both accounts.
You see, I’ve been getting lots of emails from the same sources lately.  Every day, if not more. I suppose I could interpret this to mean that I really, REALLY need what they [...]

Confessions of an Internet Marketer – Part 1

“Build Your List. Change the World. Repeat.”
I wish I had come up with that headline.  I really, really do.
But it doesn’t belong to me. It is from my friends Sam and Steve at Thought Lead, an evolutionary marketing consultancy.
“What is Evolutionary Marketing?” you might ask. Well, for the comprehensive answer you should go to their [...]

Cool Tools: Screen Capture Software

I often need to take pictures of stuff that’s on my computer screen, so I can share the illustration in blog posts, put it into an ebook or manual, send clarification to my web programmer, etc. If you do any of your own marketing, you may need to do this sort of thing too. So [...]

4 Outstanding Internet Marketing offers:

Hey friends, you can get two sweet things out of this post:
1. Truly valuable stuff for FREE!
2. Money!
Huh? Well, it’s like this:
We’ll be officially launching Free Marketing Made Easy with the introduction of our comprehensive Internet Marketing kit and Mentorship class in just a couple of weeks. The launch will include a series of special, [...]

Community Building Takes Time (don’t be discouraged)

I have been hearing a lot lately from small business owners who work diligently to build their communities. Most of them are making a good-faith effort to follow our basic recommendations:

Be helpful
Be engaging
Be consistent

Many have identified their customers’ needs, know where relevant conversations are taking place (in forums, LinkedIn groups, Facebook pages, etc) and have [...]

Generating Publicity: Will The Media Be Interested In My Product/Business?

This is a guest post by Todd Brabender, President of Spread The News Public Relations, Inc.
When it comes to launching a new business or product, some marketing consultants might say that EVERY product is appropriate for a publicity or media exposure campaign. That is true to a degree, but as [...]

Help! I’m New to Internet Marketing (aka: who’s up for a road trip?)

So you want to be more visible online? Cool. It’s not actually that hard, but it does help to know what you are getting into.
Think of Internet Marketing like driving from Boston to Santa Fe. You’d want a map or gps, right? With that in mind, let’s take a broad look at the landscape. [...]

Marketing tip: Who can you sponsor?

Jennifer Barry, author of the new Live Richly blog, recently interviewed award winning photographer Greg Davis. It’s a fascinating story that you might enjoy, because it reveals Greg’s entrepreneurial spirit and the freedom he experiences by pursuing his own path. But something pragmatic stuck out to me while I was reading. Greg says:
“…In fact, Olympus [...]

Oops. An unfortunate Social Media lesson.

Many (if not most) of our readers are fairly new to Social Media; things like blogs, Twitter, Facebook, etc. So we approach these topics at a basic level and try to offer simple, memorable tips. Here’s one from our Twitter presentation:
If you are new to Twitter or any other form of social media go ahead [...]

Sign-up tips: Are you a dominatrix or a marketer?

Ok, I admit that’s an edgy headline. But it is important that we bring your attention to a small detail that can make a big difference.
Hopefully you have already installed a sign-up box on your website, and have constructed it so it is both inviting and compelling. See that example on the right?  That’s neither [...]

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